A premium educational simulation where business students compete in teams, making real marketing decisions for a smart home device company. Learn by doing, compete to win.
Start your journeySet pricing, allocate budgets, design products, and build sales teams. Every decision impacts your bottom line.
Work with your team to outperform competitors. Analyze market segments, adapt strategies, and climb the rankings.
See the financial impact of your decisions. Track market share, profitability, and brand metrics across multiple rounds.