Step 3 of 6 · Social Media
Voice, posts, paid, crisis response
Set Hour's voice. This locks the archetype for the simulation; the sliders can move ±10 per round before whiplash hits.
Archetype — pick one (R1 locks it)
Pick 2 primary (heavy investment) and up to 2 secondary (presence only).
TikTok
32.0kNative: short_video
Native: reel
YouTube
6.5kNative: short
X
4.5kNative: text
Native: text
Native: static
Pick 3 of 8. Mismatched pillars hurt voice coherence.
How often you post on each selected platform.
TikTok
YouTube
Available: $50,000.00 · Allocating: $4,000.00
Pick creators from the round's marketplace.